{"product_id":"in-stitches-jennie-caminada","title":"Cheekyhandmades In Stitches by Jennie Caminada","description":"\u003cdiv id=\"scope_book_description\"\u003e\n\u003ch2 class=\"preFade fadeIn\"\u003eIN STITCHES\u003c\/h2\u003e\n\u003cp class=\"sqsrte-large preFade fadeIn\"\u003e\u003cem\u003eby Jennie Caminada\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eJennie Caminada runs Cheekyhandmades from her lovely garden studio in a leafy corner of Walthamstow, where she teaches sewing classes and creates beautiful bespoke quilts, clothing and more. We’d been planning a book with her for some time, and the project finally got the go-ahead thanks to Jennie’s enterprising idea to employ crowdfunding, effectively selling copies of her book in advance. The response was enthusiastic, with Jennie’s target being reached and exceeded in under a month, allowing her to opt for more pages and a sturdier binding.\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eJennie had already established the price point she wanted and had a clear idea of the scope of the book’s content. It was our job to meet the criteria for the available budget: the format we selected had to be easy to handle and post, yet be usable as a step-by-step guide. We opted for an 80-page A5 book on a sturdy, textural wood-free stock, with a matching but slightly heavier cover board.\u003c\/p\u003e\n\u003cp class=\"preFade fadeIn\"\u003eWith our format established, we moved on to the editing of Jennie’s manuscript and preparations for a photoshoot, which took place at the cheekyhandmades studio. Jennie and our Creative Director Simon worked closely to ensure the pictures were clear and informative while expressing the distinctive cheekyhandmades style. Through a process of careful selection, judicious editing and creative thinking, they managed to ensure this relatively compact book is absolutely packed with useful information and techniques for novice needleworkers.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Search Press","offers":[{"title":"Default Title","offer_id":48167462863146,"sku":"B-JC-IS","price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0270\/0034\/0564\/files\/IS_main2.jpg?v=1713457518","url":"https:\/\/www.raystitch.live\/products\/in-stitches-jennie-caminada","provider":"Ray Stitch","version":"1.0","type":"link"}